Mitchell D. Weiss

The 12th (2026) edition of this one-of-a-kind digital text teaches the fundamental tenets of good personal financial management in the first half before translating all that into an entrepreneurial context in the second. The text also contains hundreds of embedded links to freely available resources including reference material, relevant articles, and easy-to-use financial calculators.

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This one-of-a-kind course consists of 63 instructional videos, self-assessing questions that are organized by unit of study with answer keys, an optional capstone project where entrepreneurial aspirants are guided through the development of a proforma venture business plan, and an optional series of contemplative questions that are drawn from the digital text.

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